Jun 25

Found these shots on Smash&Peas Photography Blog and thought they were quite impressive. Smash and Peas (quite and interesting name I must say) provides some excellent tips on how capture crisp high-speed / extreme sports photography. Underneath the photo’s you will find some suggested techniques on how to produce such unique shots:

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  • Use a fast shutter speed to freeze the action, you may have to use a wider aperture and/or a higher ISO.
  • Try using the ‘AI Servo’ focus mode (on Canons).  Your camera will continuously re-focus on a moving object, so you can grab the all important shot.
  • When photographing fast moving objects, try setting your lens to manual focus and focus on a particular spot where your subject will pass through, then try and press the shutter release at the right time.
  • Set your camera to continuous shot mode and press the shutter release before you need to, so that you get a sequence of shots that you can choose the best from.
  • Try and get in close to the action for those ‘in the action’ shots, or use a telephoto lens if its not safe to do so.
Jun 25

Had a memorable day yesterday! Emphasize Design officially welcomes its first employee onto the team – Jeff Lammers! As I was obtaining my Small Business and Entrepreneurship degree from Mount Royal College, I would  think about the day when I operated a business with an appealing vision that others wanted to become a part of. I find this to be one of the most motivation and inspiring parts of entrepreneurship for me – actualizing a creative vision that others can align their passions and become a part of. I think many business owners “claim” to have a vision, however few of them actually initiate something truly unique. When I think of “unique” business environments, I think of companies such as Google, Apple, and Veer. These are companies that genuinely understand how to maintain and inspire people and staff and in turn produce only the highest quality of work. This is something that both Mike and I are passionate about instigating in both Emphasize Design and Reel Rydes. Yes it will take trial and error, continual attention, focus, and dedication, but it will be worth it.

Mike and I have found that our sales efforts have decreased as the majority of our time has been dedicated to designing, website development, video editing, and general operation of the businesses. So, it was clearly time to take the next step and expand our team. Since the backbone of a small business rests on the shoulders of those who operate it, Mike and I understood that detailed selection of team members was a must! A friend had approached us a while back and expressed in interest in what we were doing, which is always encouraging feedback to receive. Besides being a good friend, Jeff has several years of selling experience, is extremely personable, and he is passionate and motivated to succeed in whatever challenge he pursues. He is a team member that we can not only get along with, but he is someone that we can also learn from and parallels our work ethic. This was proven this morning when Jeff called me with his first lead – not even 24 hours after being accepted onto the team! Congratulations Jeff. We are so excited to have you working with us.

One thing both Mike and I believe in is a title-less company. We are a team, and regardless of who is the CEO or the janitor, we are all a team and need to work together to succeed. This was something I always desired through the several jobs I maintained, however never quite found a workplace that filled this void. This sure gives us something to strive for. We also appreciate that growing a business is not just for the owner’s success. It is there to share success with those around you – customers, employees, friends, and family. Given this understanding, it is our goal to facilitate a unique work environment that follows our balanced approach, one that allows our team members to be as happy and excited as we are to get up and work every day.

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Jun 17

I was breezing through “Do You Matter” by Robert Brunner and Stewart Emery tonight and came across a few more quotes that I thought I would share. These types of quotes really motivate me and spark creativity from a business aspect for both Emphasize Deisgn and Reel Rydes. I strongly recommend any and all business people read this book! You won’t regret it as it is an engaging read, but the knowledge that you can draw from the book is priceless and will escalate your business to the next level. These are just a few examples – the book is full of many more!

The difference between a great product and a merely good product embodies an idea that people can understand and learn about an idea that grows in their minds, one they emotionally engage with.

You don’t sacrifice the experience for the growth; you drive growth from the experience

Design is a living, ongoing process that has to learn from mistakes, refresh itself, and take new risks all the time

You matter to customers only to the extent that you have become connected to their emotional needs and desires

Executing great design is everbody’s job, not just the designers

What matters about a brand is an individual’s gut feeling. When a bunch of individuals have the same gut feelings, you have a brand

Design is not a statement, but a dialog. It is a story that needs to be written in a cohesive and flowing way

If great design resided in research alone, there would be more great design

Don’t play the game, change the game. Look to design to uncover new territory

Jun 12

I have read several books by Robin Sharma now. I enjoy Robin’s positive and optimistic messages, and he very passionately extends his enthusiasm for “greatness” through his writings. Although sometimes overly utopian, daily encouragement is something everyone could use more of, so receiving it through Robin’s writing is refreshing. I now loosely follow Robin’s blog and I thought I would share one of his recent posts – I enjoyed it, hope you do too:

“Natural disturbances like fire, wind, insects and disease occur in forests. And they happen for a powerful reason: by showing up, these disruptions create areas of dead trees – making room for a new forest to grow. Business and life follows similar natural processes.

In business, disruption – and sometimes outright chaos – shows up. We call it bad but actually it’s good. Old ways of doing and being need to die before new and better ways can be installed. The very nature of innovation and advancement calls for this kind of a clearing out process. Yes, it’s confusing and often painful. But progress can’t happen without it. It just can’t. We’re seeing this phenomenon happening right now as outdated/sedated institutions crumble. Space is being made for better ones to grow.

And within our personal life, from time to time, various disturbances (sometimes small – once in a while really big) appear. Again, we fight them. We label them as bad. But may I suggest that they are ultimately good. Very good. Because they cause our evolution. They make us bigger. Stronger. And they introduce us to dormant powers we didn’t know we had. Like the forest, the curveballs of life clear out the old to make way for the new. And better.

Nature’s a great teacher. And just as it runs under a series of immutable laws, so does business. Along with life.”

–Robin Sharma

www.robinsharma.com/

Jun 10

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Webdesigner Depot is one of my favorite blogs to keep an eye on. They always seem to post really unique designs.

Follow this link and take a look at some really unique photo manipulations:

Webdesignerdepot.com

Jun 10

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Found some really cool and unique long exposure shots. Follow the link and enjoy:

www.abduzeedo.com

Jun 10

42-18456857I may talk about the concept of balance frequently in my blog since it is a practice that both Mike and I make certain to work into both Emphasize Design and Reel Rydes, and will encourage our staff members to pursue – that is, once we have staff members. The concept of balance seems like one of those “common sense” things that isn’t so common anymore to so many people. Obviously creating balance will mean different things for different people; the secret is finding out what it will take for you to feel comfortable and feel at peace with what you do on a daily basis. Consciously dedicating time and energy to “balance” daily can and will lead to a happier and more comfortable life.

In a perfect world, we wouldn’t have to spend 8-12 hours a day working our asses off trying to make enough money to survive. It is my opinion that humanistic greed, desire for power, and sickness of the collective mind has created the unconscious society we live in today. Most people are so concerned with achieving more and accumulating wealth that they forget that “life happens when you are busy making plans for the future”. This addiction to power and riches tricks people into thinking that they will not be happy until they reach their end goal. I disagree, and although I’m not an expert in this area, I do want to share my opinion and hopefully more people will stop, breath, and simply enjoy the present moment. Another quote that comes to mind is “it’s not the destination that matters, but the journey it took to get there”.

Mike and I are fortunate in the design world that we are not limited to certain work hours. Of course there are exceptions to this as we still have to make ourselves as available as possible for our clients, however this does not limit Mike and I from living a balanced life to ensure we are happy, healthy, and motivated. The most rewarding part about having the time and ability to consciously create balance within my life is that the more balanced and at peace I feel, the better my work gets and the more positive things naturally happen around the businesses. Mike and I truly live by the mantra “Work Smarter, Not Harder”, and we encourage everyone to think about this and work on integrating it into your life to create balance in your life.

last-breathI have read several books that have discussed the concept of life balance. I have found them extremely motivating and have very much helped me creative the life that I want, rather than work in the shadows of someone else’s path. Books such as “The Saint, The Surfer, and the CEO”, “The Greatness Guide”, and “The Monk Who Sold His Ferrari” by Robin Sharma are great inspirational reads that will challenge you to ask questions that have the potential to facilitate a balanced and peaceful lifestyle.

I started thinking about balance today when i was taking my dog “Koston” for a walk. It was a beautiful morning, sun was shining, birds chirping, all that poetic stuff lol. But, it was very calming, and I couldn’t help but stop and realize how fortunate I am to have the ability to dedicate the time to things I love doing and still remain passionate and dedicated to Emphasize Design and Reel Rydes. I hope you can all share in the peacefullness of a balanced life.

Jun 10

Emphasize Design is unique in the sense that in order to succeed in what we do, we consider it critical to learn about what you do. We also understand that it’s the people that really make the difference in all aspects of a successful business.

Understand that you are dealing with a genuine, passionate, and dedicated team when you partner with Emphasize Design. Let’s meet our team:

mikebioMICHAEL LE

Michael Le has a combination of strong qualities that he executes within the Emphasize Design environment on a daily basis. Michael’s formal training includes attaining his Web Design and Development Certificate through SAIT, yet he genuinely grasps that innovative design and a true “graphic eye” cannot simply be taught – it is a mindset that must be earned. Michael maintains a remarkable talent and understanding of the web, graphic design, and online psychology, which has enabled him to complete numerous projects for many clients that happily provide positive word of mouth recognition for Emphasize Design.

JOEL FOURNIEjoelbio

Joel Fournie is an honorary graduate from the Small Business and Entrepreneurship program at Mount Royal College (Calgary, AB) and maintains expertise in multiple segments of small business such as marketing, professional selling, business communication, advertising and sales promotion, leadership and development and business strategy. Further to these skills, Joel has a genuine passion for unique and creative design, both from a business aspect as well as in all forms of graphics, animation, and media. Joel also understands how to initiate and uphold a unparalleled customer experience, which is exactly what he wishes to extend to the entire Emphasize Design client portfolio and community.

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AMY LE

Amy Le brings a unique blend of skills to the Emphasize Design team. Amy’s ability to genuinely work with people and extend a superior customer service approach is truly exclusive. Amy’s past work experience was heavily based from a customer service and marketing basis, and she wishes to take and enhance what she has learned and actualize it within the Emphasize Design environment.

 

Above all else, Emphasize Design thrives off a family atmosphere with a huge focus on team building and chemistry. We have a unique team, we complete unique projects, and we want to further the uniqueness that is YOU.

Jun 09

2009calabogie111May 21st – 24th marks the first round of Canadian National motorcycle racing! Round # 1 takes place at Calabogie Motorsports Park, Ontario, a world-class facility that boasts the longest track in Canada consisting of 20 turns, measuring 40 feet wide, and features a 2,000 foot long straightaway!

The first race of the season is always exciting!! New motorcycles, new rider additions to the paddock, refreshed attitudes, same intense rivalries! Riders will want to establish their presence in the Championship with a strong finish as they adapt to their new machines and settle in for another year of intense competition.

Clint McBain (#9) and Cody Matechuk (#111) of the privateer Acceleration Racing team started their season strong with a 4th place finish from McBain in the Parts Canada Superbike Championship, and a demanding 1st place finish from Matechuk (5.661 seconds ahead of 2nd place finish) in the Armour Bodies Amateur Sport Bike Championship!!

2009calabogie49Now, besides Mike and I being passionate race-heads, you might be wondering why we are making notable mention of a motorcycle race? Well, if you take a look at the design on the 2009 Suzuki motorcycle, the Joe Rocket suit, and the team shirts – yup you guessed it – these were all designed by Emphasize Design!!

The distinguished design has received incredible feedback so far, and most importantly, Clint, Cody, and the rest of the Acceleration Racing team love it!! The design applied to the gas tank is extremely unique and provides great recognition for the Acceleration Racing team. This same type of design was applied to the suit on the back and on the inside of the legs. You can also view the Acceleration Racing’s website (www.accelerationracing.com) which has also been designed and developed by Emmatechuk2phasize Design.

We wanted to take this opportunity to congratulate Clint and Cody on their season opener! Keep up the great work guys and thank you very much for the opportunity to design for a winning team.

Jun 09

I recently read one of the most inspiring business books ever! It was recommended to me by our business mentor, and I truly believe it to be a MUST read for any small business owner. I wanted to share a few quotes with you today that I feel Mike and I build our businesses around and consciously implement on a daily basis, and I encourage all you entrepreneurs to do the same. For those interested in purchasing a book to add some exciting challenges in the way you design your business, the book is called “Do you Matter”, and it is written by Robert Brunner & Steward Emery. Keep in mind that their suggestions are NOT a one time thing. It is a mindset that must be adopted into the way you conduct business. The sooner you adjust to the design mindset, the greater chance your business has of succeeding and truly influencing all those that surround your company. Please don’t confuse “design” with all things visual. In the context of the book, design applies to all areas of your business.

do_you_matter_01“If your business does not embrace the concept of design, the kind that embodies a positive and emotional customer experience, then it could be on life support sometime soon. Many reasons exist why doing business has become so much more challenging. As time goes on, customers become more demanding in terms of design. All you have to do is go to any number of blogs, review sites, or even sales platforms to see candid feedback that motivates companies to improve designs if they want to stay in business. Products and services get better … A broader idea playing out here is that designing a unique and highly valued set of customer experiences is really one of the only truly defensible strategies. If you have your own brand-driven approach to design, others can’t really take this from you. People can try to copy it, but then they become merely derivative.”

“The role of design here needs to go far beyond simply devising forms or details to differentiate a company’s desired market position. Rather, design should create products and services that dramatize the company’s core values”

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